The project goal was to create a Shopify store for a kitchen tools and special utensils brand and setup an advertisement campaign for its products.
1. Ecommerce Store
– Website Design: Configured and designed a Shopify-based store with easy navigation and product taxonomies.
– Domain Setup: Set up DNS records and SSL certification.
– Google Workspace Setup: Set up a professional company branded emails.
– Product Listings: Wrote SEO-optimized descriptions for all products.
2. Amazon Seller Central
– Catalog Creation: Created optimized FBM product listings with conversion-focused bullet points.
3. Google PPC Set Up
– Feed Setup: Set up Google Merchant Center and configured the product feed.
– Campaign Setup: Created Google shopping and search campaigns and ad groups for the products.
Project URL: https://chefaith.com/ – Note: brand has been acquired / retired as of 2023
