As Vice President of the Chester Garden Club, a local 501(c) nonprofit organization, I initiated and led a complete digital and visual overhaul while chairing our premier annual fundraising events. Demonstrating strong fiscal management, I successfully navigated our web presence through three major evolutions, originally launching on Ning, migrating to Weebly to eliminate subscription overhead, and ultimately transitioning to a self-hosted WordPress platform. I managed the full technical deployment, including DNS configurations, SSL certificates, Google Analytics tracking setups, and XML sitemap submissions for search optimization. In addition to this backend architecture, I designed a cohesive suite of outreach assets from scratch including educational brochures, promotional event posters, and custom product packaging unifying our brand identity and significantly expanding community engagement.
Project URL: https://www.chestergardenclub.org/
